Privacy Policy
How we collect, use, and protect your information.
Last updated: May 1, 2025
This Privacy Policy describes how Erivelle LLC ("Erivelle," "we," "us," or "our") collects, uses, and shares information about you when you use our website at erivelle.com and make purchases from us.
Information We Collect
We collect information you provide directly to us, such as when you create an account, place an order, or contact customer support:
- Name, email address, mailing address, phone number
- Payment information (processed securely by our payment processor — we do not store full card numbers)
- Order history and purchase preferences
- Communications you send to us
We also automatically collect certain information when you visit our website:
- Device type, browser, operating system
- IP address and general location
- Pages visited, time spent, links clicked
- Referral source (how you found us)
How We Use Your Information
- To process and fulfill your orders
- To send order confirmations, shipping updates, and receipts
- To respond to your questions and provide customer support
- To send marketing emails if you've opted in (you can unsubscribe any time)
- To improve our website and product offerings
- To comply with legal obligations
- To detect and prevent fraud
Marketing & Communications
If you subscribe to our email list, we'll send you product updates, offers, and wellness content. You can unsubscribe at any time via the link in any email, or by emailing hello@erivelle.com. We will never pre-check marketing consent boxes.
Sharing Your Information
We do not sell your personal information. We share information only:
- With service providers who help us operate (e.g. shipping carriers, payment processors, email platform)
- When required by law or to protect our legal rights
- With your consent
Cookies & Tracking
We use cookies and similar tracking technologies to operate our website, remember your cart, and understand how visitors use our site. We use Google Analytics 4, Meta Pixel, and TikTok Pixel for advertising and analytics. You can opt out of non-essential cookies via our cookie banner.
Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Opt out of marketing communications
- Lodge a complaint with your local data protection authority
To exercise any of these rights, email hello@erivelle.com.
Data Security
We use industry-standard encryption (TLS/SSL) for all data in transit. Payment information is processed by PCI-compliant processors. We regularly review our security practices and do not retain payment card numbers on our servers.
Data Retention
We retain your order information for 7 years for accounting and legal compliance purposes. Marketing data is retained until you unsubscribe or request deletion.
Children's Privacy
Our website and products are not directed at children under 13. We do not knowingly collect information from children under 13. If we learn that we have, we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we'll update the "Last updated" date at the top and notify you by email if the changes are material.
Contact Us
Questions about this policy? Email hello@erivelle.com or write to us at Erivelle LLC, 123 Wellness Way, Suite 400, Austin, TX 78701.